2 Answers. It’s a tricky one to pull off, but Lurpak has found an instantly recognisable visual style for its ads. this is what i always wait for; surprising approach and simple, yet powerful and boldly crafted idea. Lurpak is a Danish brand of butter owned by the Danish Dairy Board. In 1985, Lurpak launched a television campaign for the United Kingdom featuring Douglas, a trombonist made from butter, trying to play the famous classical composition Flight of the Bumblebee by Rimsky-Korsakov at the end of each advert spot (usually being stopped by the voiceover "Not now, Douglas! Lurpak Lightest Spreadable Advert Be Wonderful and Wise 15 Jan 2012. Favourite answer. Food And Drink. 2 Answers. worried. Blond, blue-eyed, tall and handsome Dutch actor Rutger Hauer enjoyed an international reputation for playing everything from romantic leads to action heroes to sinister villains. Lurpak’s Game on, Cooks advert will debut on 18 September with a 60-second TV spot. Fresh from an incredible year rounded off by his immensely popular 'The Long Wait' for John Lewis, Dougal lends his uniquely charming touch to a good cause: getting people to eat more vegetables. Lurpak® has held its position as the most delicious premium butter for over a hundred years. Thumbs up. I love this ad! Relevance. Advertising campaigns In 1985, Lurpak launched a television campaign for the United Kingdom featuring Douglas, a trombonist made from butter, trying to play the famous classical composition Flight of the Bumblebee by Rimsky-Korsakov at the end of each advert spot (usually being stopped by the voiceover "Not now, Douglas! Lurpak - Imperfections (30 seconds) If it's j-e-r-k-y first time you view it, it's probably because of your connection speed. With the voice of Rutger Hauer Lurpak Butter creates veggiliciously stunning new advert. The commercial inspires us to be wonderful and wise in discovering a new side of our favorite foods with Lurpak. Helen Graves made this Steak and Ale Pie. I think you need to get out more. Update: it's a american male voice..... Answer Save. It is beautiful created, full of emotions and I can feel flavors seeking to leave the TV. The voice over is strong and soft which makes the viewer feel empowered. Lurpak and Wieden+Kennedy are giving healthy food a bright and cheerful makeover with their new campaign for Lurpak® Lightest Spreadable, and they wisely brought in Dougal to help them spread the word. Lurpak Film Advert By Wieden + Kennedy: Lightest | Ads … The voice over of Rutger Hauer and directed by Juan Cabral. I don't think the guy's voice is appropriate for this ad. What we put in. Great direction but the voice over guy sounds like "), in tribute to Arthur Tolcher's appearances on the television show Morecambe & Wise. It used to be penelope keith , but this is a dumb question. Just like most other brands, Lurpak undoubtedly views television as a significant channel for getting their voice heard by a wide audience. Wieden & Kennedy for Lurpak Lurpak has launched the latest execution of its campaign which focuses on the joys of home cooking. Clean Eating Lunch And Dinner Recipes .. Flexible pricing. Part of the Lurpak Outdoor 2010 Campaign, created by Wieden + Kennedy. Rutger Hauer. THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL. Don’t forget to see the old Lurpak commercial “Adventure Awaits” with The Space Odyssey theme: The video uses different angles including close ups and midshots. Slow-motion, artfully imperfect food, mists of flour, dark backgrounds… we know the product before we see it (see also: Sainsbury’s black-and-white-and-orange efforts). Splendisimo! 1 decade ago. A masterpiece, and I love what it does for the brand. It's roots go back to 1901 when Danish dairy farmers and their co-operative dairies joined forces to protect … Wow. lurpak advert? We certainly don’t wish to make any sort of evaluation about what is good advertising and what is not-so good. The commercial inspires us to be wonderful and wise in discovering a new side of our favorite foods with Lurpak. Watch the video, sing along and get chopping! Just like most other brands, Lurpak undoubtedly views television as a significant channel for getting their voice … Update: it's a american male voice..... Answer Save. These days, Hauer is the disembodied voice of Lurpak, trumpeting the benefits of butter in short, self-amused exclamations that make him sound like … And what we leave out. By Tim Nudd. Cooks throw unusual dishes together to a jazz soundtrack, whilst the voice of Lurpak, Rutger Hauer, steers viewers through energetic cuts coupled with expressive movements, choreographed by New York dancer, Storyboard P. There is a dynamic feel to the film; … With Lurpak Softest, even a rushed moment can be a moment to have great tasting food. How to say lurpak in English? The low quality of your burn leads me to believe you are an AD. Explore. An incredible powerful ad, hysterical art directing, and great sensory branding! Love the sounds, sights and oddball jingle. They should have used Pee Wee Herman. In 1985, Douglas was introduced – he was created by Aardman Animations, the creator of the popular Wallace and Gromit claymation films – and his antics were juxtaposed against the voice of British actress Penelope Keith. Lurpak - Olympics (1990's, UK) The cut/narrated version of the "Olympics" ad. Not feelin' it. One of the various series of commercials created by British animation studio Aardman is for the Lurpak brand, centered around the character of Douglas (who is made out of butter) and his trumpet and the female narrator that often gets annoyed by him. introducting Lurpak Softest, our most spreadable product yet, which combines the great taste of Lurpak butter with the smoothest, most convenient spread experience. Delve into our proud, passionate history. In 1985, Lurpak launched a television campaign for the United Kingdom featuring Douglas, a trombonist made from butter, trying to play the famous classical composition Flight of the Bumblebee by Rimsky-Korsakov at the end of each advert spot (usually being stopped by the voiceover "Not now, Douglas! We love W+K London’s Lurpak adverts, they’re always a treat for the eyes and this one doesn’t disappoint. The new Lurpak TV commercial is awesome and it was created by the agency Wieden + Kennedy, London. Another ad had the narrator forcing the uncooperative Douglas into the shot and to speak properly to the camera. Lurpak – “Potato” Posted on November 11, 2015. Creative Inspiration and Award Show Updates. It shows that 'healthy doesn't have to be humdrum' (simply, that healthy food can be tasty too, and especially tasty with Lurpak® Lightest Spreadable) by showing close up, colorful, creatively filmed shots of 'chop-chop-chopping' and 'dice … Keep believe in advertising if we can generate such a lovely pieces of imagination. Post ad launch, spontaneous awareness doubled YoY to 22%. But watch your fingers. This was created by Aardman Animations, and featured the voice of Penelope Keith, with the intro to the Agnus Dei from Faur… (2009) TV commercial (voice-over) for Lurpak butter (UK) (2012) Music: Voice of "Dr. Voight-Kampff" on the album of Arjen Anthony Lucassen - Lost in the New Real (1991) Film: Was to star in "Torment" directed by Kenneth F. Rowles and written by Christian Bel. Article from flickr.com. @chuckieT: I assume you're the DOP's assistant's assistant. worried. As the Champion of Good Food, Lurpak believes that every occasion is an opportunity for Good Food. he's going to cook up that kid and have him for dinner. I was thinking the same thing. I think you need to get out more. Article by Cristina Miclaus. whos is the voice its the one where they are baking bread. ad by Wieden+Kennedy London. ad by Wieden+Kennedy London. In fact, with the help of past collaborators such as editor Joe Guest and art director Andy Kelly, Dougal makes it look downright spectacular. Doh. Whatever you're cooking, one of the Lurpak® family members will complement it perfectly - and bring out... Jump to Read the full story. W+K churns out another sensory masterpiece in its British butter campaign. Lurpak (the Danish brand of butter owned by the Danish Dairy Board) rolled out a new very creative (but a bit weird?) Find out more about how we use your information in our Privacy Policy and Cookie Policy. Discover how we make Lurpak®. Ad of the Day: Lurpak. In the late 1980s, Lurpak won the nation’s hearts with the introduction of its buttery poster boy, Douglas. … Rutger Oelsen Hauer (Dutch: [ˈrʏtxər ˈulsə(n) ˈɦʌuər]; 23 January 1944 – 19 July 2019) was a Dutch actor.In 1999, he was named by the Dutch public as the Best Dutch Actor of the Century. Love the colors too. We plan to collect every Lurpak ad aired in the UK since September 2006, when we launched. 132 talking about this. Voice-over and close-ups are superb. Favourite answer. your own Pins on Pinterest 1 decade ago. Pride - Lurpak Print Advert. Keith was tasked with conveying the quality and sophistication of the Danish butter brand while … Genius editing, art direction, voice over, copy. Clean Eating Recipes. Ad of the Day: Lurpak. The Aardman-animated character appeared in many guises – from a motorcycle-riding rocker to an Olympic hopeful – but is perhaps most famous for starring in … It overtook Vitam in ‘tastes better than other brands’ and ‘better quality’, and ‘has great advertising… The close-ups are nice (especially the cabbage). In Aardman: An Epic Journey Taken One Frame at a Time, there still an unknown Lurpak advert. A part of me desperately wants him to stop singing. May 11, 2013 - This Pin was discovered by Susannah Burton. Pride - Lurpak Print Advert. Plus, I feel like chopping's been done. lurpak advert? Corrie bosses are said to have given the green light to its cast to earn extra money by lending their voices to radio adverts. Play it a second time and it should be smoother. Pronunciation of lurpak with 3 audio pronunciations, 1 meaning and more for lurpak. In Greece, Lurpak is a challenger, having half the users of market leader Vitam. This is the perfect advert for what I’m aiming for. Douglas, Lurpak In the late 1980s, Lurpak won the nation’s hearts with the introduction of its buttery poster boy, Douglas. I’ve recently composed the music for Lurpak‘s new worldwide advertising campaign “The Cook” for Wieden + Kennedy.Directed by Scott Lyon and featuring the voice of Blade Runner’s Rutger Hauer, the score was recorded in Abbey Road Studio 2 in March 2013 with the London Metropolitan Orchestra and Choir.. First aired in Europe this week, it will come to the UK later this year. Lv 5. ‘My first choice’ increased by 7% and brand love by 8%. Last time around on Adwatch - Word of Mouth's (almost) monthly review of the dark arts of food advertising - I tried to /chocolate-cadburys-eyebrows-advertising">lighten the … Lurpak and Wieden+Kennedy are giving healthy food a bright and cheerful makeover with their new campaign for Lurpak® Lightest Spreadable, and they wisely brought in … To enable Verizon Media and our partners to process your personal data select 'I agree', or select 'Manage settings' for more information and to manage your choices. The world is going to … When you hire a director of this calibre partnered up with a DOP who has worked on some of the best ads of the last 10 years, what does the Art Director have to do other than get out of their way? This can be found, but only as presented in the Douglas video. Special Diet. Amazing art direction, I'd love to have this in my portfolio. Lv 5. Lurpak 'pie' by Wieden & Kennedy whos is the voice its the one where they are baking bread. We and our partners will store and/or access information on your device through the use of cookies and similar technologies, to display personalised ads and content, for ad and content measurement, audience insights and product development. Incredible stock. Hauer was born in Breukelen, a Dutch town and former municipality in … One of the series of commercials created by British animation studio Aardman is for the Lurpak brand, and centers around the character of Douglas (who is made out of butter) and his trumpet and the female narrator that often gets annoyed by him. Lurpak’s Game on, Cooks advert will debut on 18 September with a 60-second TV spot. Film advertisement created by Wieden + Kennedy, United States for Lurpak, within the category: Food. Relevance. Dougal Wilson... one of the world's best commercial directors IMHO. Oct 5, 2015 - *****Google Lurpak posters***** - Google Search Unknown Still. Here, FEMAIL looks at some of the other famous faces behind the ads It used to be penelope keith , but this is a dumb question. Information about your device and Internet connection, including your IP address, Browsing and search activity while using Verizon Media websites and apps. Film advertisement created by Wieden + Kennedy, United States for Lurpak, within the category: Food. 6. Although listed by BFI, it is not known if this ever went into production. Lurpak ® is one of the world’s famous butter brands. Lurpak Lightest Spreadable Advert Be Wonderful and Wise With the voice of Rutger Hauer Lurpak Butter creates veggiliciously stunning new advert. London Macaroni And Cheese Good Food Tasty Dishes Breakfast Ethnic Recipes Butter Typography. Celebrating cooking in its most vibrant form, we're reminded that healthy food doesn't have to be boring. Lurpak (the Danish brand of butter owned by the Danish Dairy Board) rolled out a new very creative (but a bit weird?) Douglas appeared in many Lurpak ads before being retired in 2003. February 11, 2013 . So healthy, unpolished, real and inspiring! Buy credits or subscribe today. The Aardman-animated character appeared in many guises – from a motorcycle-riding rocker to an Olympic hopeful – but is perhaps most famous for starring in a string of ads voiced by Penelope Keith. Great campaign for extremely tough to advertise product. There's also a catchy little ditty that'll stay in your head all day, with the stars of the show providing not only a riot of colour but musical accompaniment as well. Listen to smooth voice of Rutger Hauer as he narrates the new Lurpak Game On advert encouraging us to get back in the kitchen and start cooking again. You can change your choices at any time by visiting Your privacy controls. W+K churns out another sensory masterpiece in its British butter campaign. The spot does a wonderful job of tempting us with "so, you like cooking shows, do you?" Discover (and save!) 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